Apple Makes Big Bet on Bluetooth Technology
Phil Schiller: “This is the vision of the future of the notebook: one of extreme portability. Everything is wireless.”
From its keynote yesterday, Apple introduced the new MacBook, shared more details on Apple Watch, and discussed a new platform, ResearchKit. All of these announcements shared a common thread –Bluetooth® wireless technology.
For ResearchKit, Bluetooth plays the essential role of connecting the iPhone, the hub device for data collection and reporting, to thousands of medical peripheral devices. Through this opt-in platform, medical researchers from around the world have immediate access to an unfathomable amount of data, changing the way scientists and doctors study disease and, one day, how they treat it.
In the Apple Watch, Bluetooth connectivity enables wireless audio streaming, incoming/outgoing calling, sensor connectivity, and location-based access. Essentially, Bluetooth makes the watch possible, seamlessly connecting to a user’s iPhone with the lowest possible power pull for that type of bandwidth.
And while Bluetooth has been integral to Apple products for years, when Phil Schiller took the stage to discuss the new MacBook, he made a bold claim about the future of the notebook and the role Bluetooth will play. The future of the notebook is wireless – and Bluetooth sits at the very center of the MacBook ecosystem. For discovery for AirDrop and AirPlay, as the connection for wireless hot spots, for peripherals, printing, and streaming content and audio, Apple relies on Bluetooth.
Apple isn’t the only company making big bets on Bluetooth as the future of connectivity. Bluetooth is currently shipping in over 3 billion products a year and is the globally recognized and trusted standard for short-range wireless connectivity.
Written by Unknown
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